Sarkari Yojana
International Cooperation Scheme: Market Development Assistance
About International Cooperation Scheme: Market Development Assistance
Launched by the Ministry of Micro, Small and Medium Enterprises, Government of India, the “Market Development Assistance” sub-scheme under the “International Cooperation Scheme” builds MSME capacity to enter export markets by supporting participation in international exhibitions/fairs/conferences/seminars/buyer-seller meets abroad, sharing actionable market intelligence, and reimbursing various export costs. It helps MSMEs keep up with shifts in technology, demand, and emerging markets, with all scheme components together aimed at strengthening MSMEs as export players. This component covers: Physical Medium:
1. MSME delegations from industry associations and government organizations promoting MSMEs taking part (as exhibitors) in international exhibitions, trade fairs, and buyer-seller meets abroad to explore export markets, seek joint ventures, and learn about the latest technologies. 1. Industry Associations and Government organizations organizing international conferences/summits/workshops/seminars in India on MSME-relevant themes. 1. The Ministry of MSME and its organizations, alone or with industry associations, organizing mega international exhibitions/fairs/buyer-seller meets, conferences/summits/workshops/seminars abroad to promote the MSME sector. 1. The Ministry of MSME and its organizations, alone or with industry associations, organizing mega international conferences/summits/workshops/seminars and bilateral/multilateral Government-to-Government events in India to promote the MSME sector. 1. Ministry-led industrial delegations participating in international exhibitions/fairs/conferences abroad.
Virtual Medium:
1. MSME delegations from industry associations and government organizations promoting MSMEs taking part (as exhibitors) in international exhibitions, trade fairs, and buyer-seller meets hosted by foreign organizers to explore export markets, joint ventures, and new technologies. 1. Industry Associations and Government organizations organizing international conferences/summits/workshops/seminars on MSME-relevant themes. 1. The Ministry of MSME and its organizations, alone or with industry associations, organizing mega international exhibitions/fairs/buyer-seller meets, conferences/summits/seminars/workshops, and bilateral/multilateral Government-to-Government events to promote the MSME sector.
Scheme Overview
Central Government
Ministry Of Micro, Small and Medium Enterprises
Ministry Of Micro, Small And Medium Enterprises, Government Of India
Business Entity
Scheme Details
Eligibility Requirements
To qualify for International Cooperation Scheme: Market Development Assistance, applicants must satisfy the following conditions:
Eligible Organisations: Events under the scheme can be organized by:
Ministry of MSME and organizations under the Ministry;
Ministry of MSME and organizations under the Ministry;
State/Central Government Organisations/Institutions; and
State/Central Government Organisations/Institutions; and
Registered Industry/Enterprise Associations Conditions
Registered Industry/Enterprise Associations Conditions:
The applicant organization must be properly registered under…
The applicant organization must be properly registered under the relevant Act (e.g., companies under the Companies Act, societies under the Societies Act) with promoting and developing MSMEs as its primary objective.
The applicant organization must have regularly audited accounts…
The applicant organization must have regularly audited accounts for the past 3 years.
Events for which the Scheme's financial support is…
Events for which the Scheme's financial support is sought must come from the list of approved exhibitions/events/buyer-seller meets the Ministry of MSME finalizes each financial year.
Financial assistance to one applicant organization is normally…
Financial assistance to one applicant organization is normally capped at three events per financial year, though the Screening Committee may relax this for recorded reasons and permit more than 3.
The assistance is meant only to supplement the…
The assistance is meant only to supplement the organizer's own contribution.
Industry Associations/organizations can participate in a given event…
Industry Associations/organizations can participate in a given event continuously for 3 years, after which they must wait 2 years before participating in that same event again.
Selecting participating units follows the eligibility scorecard prescribed…
Selecting participating units follows the eligibility scorecard prescribed under the scheme (Annexure C); no MSME unit scoring below 60 percent is eligible. The applicant organization must verify this before nominating an MSME unit for the delegation, and bears sole responsibility for any discrepancy discovered later.
While selecting entrepreneurs/participants, the applicant organization must ensure…
While selecting entrepreneurs/participants, the applicant organization must ensure no single MSME unit participates in more than 2 events in a financial year under the scheme.
Selection must also be fair and transparent, weighing…
Selection must also be fair and transparent, weighing factors such as track record, growth potential, and export potential.
To make participation more inclusive and equitable, these…
To make participation more inclusive and equitable, these guidelines apply:
Adequate representation is given to SC/ST/Women/NER entrepreneurs in such events.
When selecting entrepreneurs and unit representatives, priority goes to those who haven't previously participated in such events with a Government grant.
Benefits Provided
International Cooperation Scheme: Market Development Assistance provides the following benefits to eligible applicants:
Financial Assistance for Participation & Promotion
Financial Assistance for Participation & Promotion: Support is given on a reimbursement basis for airfare, stall charges, duty allowance, freight, advertisement and publicity, entry/registration fees, and the costs of organizing or attending international conferences, summits, workshops, and seminars.
Documents Required
Applicants should keep the following documents ready before starting the application:
Documents required at the time of submission of application on the IC scheme portal:
An estimate of the budget
An estimate of the budget
Registration Certificate of the applicant organization, as a…
Registration Certificate of the applicant organization, as a copy (needed only once)
The organization's Memorandum and Articles of Association, as…
The organization's Memorandum and Articles of Association, as a copy (needed only once)
Audited Balance Sheet along with the Profit &…
Audited Balance Sheet along with the Profit & Loss Account or Income and expenditure Account of the applicant organization covering the last 03 years, as copies Documents required for the settlement of claims for EPCs under the Foreign Trade Policy (FTP) of the Department of Commerce and organizations under the Ministry of MSME, are to be physically submitted to the IC Section, M/o MSME, and uploaded on the IC Scheme Portal.
Release of the second and final installment depends…
Release of the second and final installment depends on submitting, within 60 days of the event/activity's completion, the outcome report (in the format prescribed on the IC Scheme portal), the Utilisation Certificate, and audit account statements certified by a Chartered Accountant (CA), including inter alia the sources of funding
A certificate stating that no financial assistance has…
A certificate stating that no financial assistance has been requested from any other Ministry/Department must be furnished.
Each participating MSME unit's Udyam Registration Certificate has…
Each participating MSME unit's Udyam Registration Certificate has to be provided.
All documents must be kept by the applicant…
All documents must be kept by the applicant organization. These, together with any other records related to the release of financial assistance by the Ministry, must be preserved until a CAG Audit has been carried out.
Any further document(s) the Ministry of MSME may…
Any further document(s) the Ministry of MSME may ask for. Documents required to be uploaded at the time of submission of claims on IC Scheme Portal for organisations not having EPC status:
The completed Claim Form, with a copy certified…
The completed Claim Form, with a copy certified by a Chartered Accountant uploaded.
The participant list together with the score card…
The participant list together with the score card (Annexure-A).
A Mandate Form completed by the Applicant Organization…
A Mandate Form completed by the Applicant Organization and verified by its Bank (Annexure-B)
The pre-receipt (Annexure-C)
The pre-receipt (Annexure-C).
A certificate from the association stating that, for…
A certificate from the association stating that, for the claim filed under the IC scheme, no financial assistance has been requested from any other Ministry/Department. (Annexure-D)
Udyam Registration Certificate for every participating MSME unit
Udyam Registration Certificate for every participating MSME unit
For air travel, a copy of the complete…
For air travel, a copy of the complete e-ticket showing the fare details on the e-ticket (For Physical Events)
The Original Boarding Pass Where there are several…
The Original Boarding Pass [Where there are several Boarding Passes, the Original Boarding pass for the destination city (the host city of the event in question) must be provided. If the original boarding pass is unavailable for reasons explained in writing, a certificate from the airline confirming that the journey was made will be accepted] (For Physical Event)
The Original Invoice with the original receipt of…
The Original Invoice with the original receipt of Payment to claim stall charges, freight charges, advertisement and publicity charges, entry/registration fees, platform charges, Interpretation charges, etc.
Any further document(s) the Ministry of MSME may…
Any further document(s) the Ministry of MSME may request
Every document must carry the self-attestation/certification and seal…
Every document must carry the self-attestation/certification and seal of the applicant organization. (All of the documents listed above must be physically submitted in original to the IC Section)
How to Apply
Online Application
Applicants can apply for International Cooperation Scheme: Market Development Assistance through the online application process outlined below.
Application Process:
The applicant organization submits an online application for…
The applicant organization submits an online application for financial assistance, with relevant documents and a budget estimate for the proposed event's expenditure, in the prescribed proforma.
To apply, the applicant organization visits the official…
To apply, the applicant organization visits the official website.
On the home page, select "Market Development Assistance"…
On the home page, select "Market Development Assistance" to log in if already registered; new users click "New User Register Here" and select their Organization type to register.
Once registered, the applicant organization logs in with…
Once registered, the applicant organization logs in with valid credentials and is taken to a Dashboard where several actions must be completed.
Note:
Admissible financial assistance is worked out from this budget estimate, per the prescribed criteria/scale, and ultimately at the Screening Committee's discretion.
Procedure for Approval of Proposals Furnished by Coir Board and KVIC:
Coir Board/KVIC mobilizes MSME units and submits a consolidated proposal in the prescribed format on the Ministry's IC Scheme Portal, seeking the Screening Committee's in-principle approval. For reimbursement claims, Coir Board/KVIC covers all expenditure from their own allocated budget.
Selection of the MSME units participating in the International Fairs/ Exhibitions abroad by Industry Associations/ Government Organizations:
A "Score Card" governs selection of MSME units for international fairs/exhibitions abroad. Industry Associations/Organizations submit the filled-out Score Card with their application, along with a self-undertaking that the information is accurate and complete. The minimum qualifying score is 60% of the Score Card. The applicant organization must verify this before nominating an MSME unit for the delegation, and bears sole responsibility for any discrepancy found later.
Claims are accepted only for MSME Units whose names appear in the list submitted by the Industry Associations/Government Institutions along with the application form.
Official Application & Website
Verify the latest eligibility, dates and instructions before applying.